Episode 4: The Power of Mindmapping and Igniting New Passions w/ Keith Tatum of Visibility Experiments
Letters are sexy to us here at Life on Brand so today we are excited to welcome the Type Hunter himself, Keith Tatum. For those of you who don’t know what that is, the Type Hunter Co is an Instagram stream of antique typography from the late 19th and early 20th centuries. With over six thousand posts of beautiful lettering and unique advertisements for things from the familiar Bicycle playing cards to German hair tonic, it’s obvious that this passion Keith explored is shared with his over 40,000 followers. At the height of the page’s popularity, Keith decided to shut down the stream and move onto to a new project called Visibility Experiments.
They always say that the best problem to solve is a problem that you yourself are experiencing. Nobody personifies this better than today’s guest, Patrick Hoban. Patrick is the founder of Probility Physical Therapy, which has multiple locations in and around Ann Arbor, Michigan. Patrick is a truly inspiring individual whose story really shows that if you have a purpose in life you are going to achieve what you want and change lives along the way.
Jane Larson, co-founder of the Sfumato joins us to talk about fragrances and her new scent/cocktail fusion bar. We discuss her story and what its like to be apart of the Detroit entrepreneurial scene. Jane talks co-founders and how the support of the small business community works together to support one another’s successes.
Today we feature Logan Nickleson, the founder of Music for Makers, a niche product that offers royalty-free music to creatives and entrepreneurs. The unique aspect of Logan’s business is that he composes every piece of music himself. Every single week, Logan finds the inspiration to write a new song to add to his library and offer to his customers without the hassle of royalties and copyrights.
This episode is a welcome letter and explanation for why we started the podcast and the inspiration we hope listeners get from it. There are a ton of podcasts out there, but we’ll tell you why you should give your time to focus on living your life “on brand.”
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